Pale Blue Dot is a Reed Award finalist again

Last year our work for client Alliance’s ‘Step Forward’ campaign won a Reed Award. It was awarded Gold at the prestigious Reed Awards in America. The Reed Awards & Conference is the most distinguished event in the calendar for political campaigns. Over two days, the Reed Award curates the top industry practitioners. Bringing them from across the globe to one venue, in one city. Ran by the renowned Campaigns and Elections magazine. A publication who is known for promoting excellence in political campaign management, design and consulting. Recipients of a Reed award are representative of the best practice and talent that the industry has to offer. With the best names in the business under one roof. It is an unmatched evening for networking, learning and growing business.

Our MD Jaime Steele said about his time at the Reed Awards last year in Las Vegas, “Being invited to submit an entry into the prestigious Reed Awards was not only a great honour, but testament to the creativity of our team in Belfast. When we heard we had been shortlisted, we decided to travel to Las Vegas to the annual Reed Conference and Awards to meet other professionals from the political campaigning industry; the calibre of whom work on US Presidential campaigns. The insight, knowledge and connections gained was invaluable. To come away with the award was the icing on the cake.”

Jaime attributes the success to the quality of creative thinking and talent in Northern Ireland, “The creative industry in Northern Ireland has time and again proven itself to be a worthy contender on the global stage and I’m happy that we can add our name to that ever expanding list.

We are delighted to have recently heard that once again we will be amongst the greatest political minds in the world on February 18th in Charleston, South Carolina. This past year we worked with the Alliance Party on their campaign for Northern Ireland ahead of 2015’s conference. The conference paved the way for the Westminster Elections that were held in May 2015. Creating a beautiful illustrated animation film to take on the theme ‘Step Forward’. The piece titled ‘Step Forward The Alliance Party of Northern Ireland’ creatively directed by Andi McCarroll was scripted by our copywriter Mike Fleming, illustrated by our own Kristian Duffy, 2D animation by Sam Jones & Andi McCarroll, music by Ryan Taubert and sound design by Ian Jordan. It is a fantastic to once again have the chance of bringing a Reed Award home.
In the run up to the awards next month we wanted to share with you again the campaign video for the Alliance. We are really proud of this piece. So engage with us on the 18th of February as we hope to win for a consecutive year. You can join us on Twitter to hear more about the event as we will be tweeting about the awards.



Jonny Agnew

Jonny is an Account Executive, brand planner, content creator and insight researcher.

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